Responsibility

Corporate Social Responsibility"The Company engine runs on growth, but with sustainability as it's navigator."-Torsten JanssonPresident and CEO  New Wave Group Craft Sportswear UK is a wholly owned subsidiary of the New Wave Group, a Swedish company that operates in the Corporate Promotions, Sports & Leisure and Gifts & Home Furnishings markets. The New Wave Group's vision for the brand is to establish Craft as an international functional sportswear brand.